Explore, validate, and network in Washington DC

The US Market Discovery Program is an immersive international experience designed to help OIST researchers and early-stage teams test their ideas in one of the world’s most competitive and opportunity-rich markets: the United States.

Hosted in Washington, DC in collaboration with George Washington University’s Office of Innovation and Entrepreneurship, this program supports innovators in translating cutting-edge research into real-world applications by engaging directly with customers, partners, and industry experts.

Why Join?

Entering a new market—especially one as complex as the U.S.—requires more than a strong idea. This program equips participants with the tools, insights, and connections needed to make informed, strategic decisions.

Through a hands-on, Lean Startup–based approach, participants will:

Understand key differences between the Japanese (or home) market and the U.S. market
Test and refine business hypotheses through real customer discovery
Build meaningful connections with potential collaborators, partners, and stakeholders
Explore pathways to market entry, including joint research, distribution, and commercialization strategies
Strengthen their business model with guidance from experienced U.S.-based mentors

Participants don’t just learn—they actively validate, refine, or even rethink their strategy based on real-world feedback.

Program Structure

The program combines virtual preparation with an intensive, in-person experience:

Pre-Program (Online Workshops)
Two interactive sessions focused on preparing teams for effective customer discovery and market engagement

In-Person Program (Washington, DC)
A week of workshops, meetings, and fieldwork, including:

Customer and stakeholder interviews
Mentor guidance and strategy sessions
Exposure to the U.S. innovation ecosystem
A final session to consolidate learnings and define next steps

In-Person Dates: February 2–6, 2026
Location: Washington, DC, USA
Language: English

Who Should Apply?

This program is ideal for:

Participants in OIST’s Proof of Concept (PoC) or Technology Pioneer Fellowship (TPF) programs
Teams supported through PARKS gap funding (Step 2-1 / 2-2)
OIST researchers and teams with technologies ready for international market exploration

If you are interested in participating but do not yet have funding, we strongly encourage you to explore OIST's TPF or PARKS funding opportunities, which can support this and other international training programs.

Selection

• Application Period: Fall/Winter 2026

• Cohort Size: Up to 5 teams

This selective program ensures personalized support and meaningful engagement for each participating team.

Costs & Funding

Program training fee: Covered for PARKS funded teams

Additional expenses (estimated ¥350,000–¥500,000):

• Flights (Japan ⇄ Washington, DC)
• Accommodation
• Visa and travel-related fees
• Local transportation and daily expenses
• These costs are typically covered through PoC, TPF, or PARKS gap funding

Questions?

Contact OIST Innovation's Caitlin Clouse at parks@oist.jp.

If you’re ready to explore the U.S. market, challenge your assumptions, and accelerate your path from lab to impact, we encourage you to apply.